- EAN13
- 9782511016022
- Éditeur
- Business Book Summaries
- Date de publication
- 29/09/2014
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: Loyalty.Com
Review and Analysis of Newell's Book
BusinessNews Publishing
Business Book Summaries
Livre numérique
Autre version disponible
The must-read summary of Frederick Newell's book: "Loyalty.Com: Customer
Relationship Management in the New Era of Internet Marketing".
This complete summary of the ideas from Frederick Newell's book "Loyalty.Com"
shows how Customer Relationship Management is the process of making it easier
and easier for customers to do business with you because you understand what
they need better than anyone else. In his book, the author demonstrates some
proven techniques for nurturing the company-customer relationship and how to
find out what customers want and act accordingly. This summary will teach you
how to adopt the correct techniques to take advantage of this strategy and the
benefits that it could bring to your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Loyalty.Com" and learn how to create great relationships
in order to increase your company's profits.
Relationship Management in the New Era of Internet Marketing".
This complete summary of the ideas from Frederick Newell's book "Loyalty.Com"
shows how Customer Relationship Management is the process of making it easier
and easier for customers to do business with you because you understand what
they need better than anyone else. In his book, the author demonstrates some
proven techniques for nurturing the company-customer relationship and how to
find out what customers want and act accordingly. This summary will teach you
how to adopt the correct techniques to take advantage of this strategy and the
benefits that it could bring to your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Loyalty.Com" and learn how to create great relationships
in order to increase your company's profits.
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