- EAN13
- 9782511020333
- Éditeur
- Business Book Summaries
- Date de publication
- 28/10/2014
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: The Ultimate Marketing Plan
Review and Analysis of Kennedy's Book
BusinessNews Publishing
Business Book Summaries
Livre numérique
Autre version disponible
The must-read summary of Dan Kennedy's book: "The Ultimate Marketing Plan:
Find Your Most Promotable Competitive Edge, Turn It Into a Powerful Marketing
Message and Deliver It to the Right Prospects".
This complete summary of the ideas from Dan Kennedy's book "The Ultimate
Competitive Advantage" shows that the true essence of marketing is simple:
getting the right message to the right people, via the right methods. In his
book, the author explains how you can develop the ultimate marketing plan
based on this principle, to help you to ensure that you are sending the right
message that will have an impact on customers. This summary provides the tools
you need to create an effective marketing plan that will optimise sales and
the long-term success of your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Ultimate Marketing Plan" and discover the key to
effective marketing that gets results.
Find Your Most Promotable Competitive Edge, Turn It Into a Powerful Marketing
Message and Deliver It to the Right Prospects".
This complete summary of the ideas from Dan Kennedy's book "The Ultimate
Competitive Advantage" shows that the true essence of marketing is simple:
getting the right message to the right people, via the right methods. In his
book, the author explains how you can develop the ultimate marketing plan
based on this principle, to help you to ensure that you are sending the right
message that will have an impact on customers. This summary provides the tools
you need to create an effective marketing plan that will optimise sales and
the long-term success of your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Ultimate Marketing Plan" and discover the key to
effective marketing that gets results.
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