- EAN13
- 9782511020272
- Éditeur
- Business Book Summaries
- Date de publication
- 28/10/2014
- Langue
- anglais
- Fiches UNIMARC
- S'identifier
Summary: The Referral Engine
Review and Analysis of Jantsch's Book
BusinessNews Publishing
Business Book Summaries
Livre numérique
Autre version disponible
The must-read summary of John Jantsch's book: "The Referral Engine: Teaching
Your Business to Market Itself".
This complete summary of the ideas from John Jantsch's book "The Referral
Engine" shows that everyone loves getting referrals from happy customers but
few businesses have systems in place to facilitate this happening more often.
In his book, the author states that it's time to craft a strategy which will
compel your customers and partners to voluntarily and actively participate in
your marketing by providing referrals. Satisfied customers who offer referrals
will provide the elements which will generate positive buzz around your
products and services others will pick up on. This summary explains how to
design a referral engine in order to create a pool of brand supporters and
expand your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Referral Engine" and discover the key to generating
referrals and prospering.
Your Business to Market Itself".
This complete summary of the ideas from John Jantsch's book "The Referral
Engine" shows that everyone loves getting referrals from happy customers but
few businesses have systems in place to facilitate this happening more often.
In his book, the author states that it's time to craft a strategy which will
compel your customers and partners to voluntarily and actively participate in
your marketing by providing referrals. Satisfied customers who offer referrals
will provide the elements which will generate positive buzz around your
products and services others will pick up on. This summary explains how to
design a referral engine in order to create a pool of brand supporters and
expand your business.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "The Referral Engine" and discover the key to generating
referrals and prospering.
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